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A simple way to gather on-brand UGC from anyone, anywhere.
Rolla gives your brand a system to request and collect thousands of authentic video clips from your entire community.
Watch 2 Min Demo
Real video clips captured by real people.
We have helped dozens of brands collect over 250,000 UGC video clips from their network.
Fans are activated to capture moments showing their team pride and winning rewards for participating.
Activated trainers across multiple gyms to capture authentic class content and member testimonials.
Enabled store employees to capture playful product demos and event coverage directly from the shop floor.
Equipped experts — from veterinarians to chefs — to capture validation videos for brands like Ziplock, Opendots, and Kingsford.
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Invited customers to record their dining experience, then turned submissions into branded social ads.
Incentivized café customers to capture clips during events like “Coffee Club,” creating recurring UGC campaigns.
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Mobilized real customers to record product reviews and unboxing videos at scale, turning shoppers into brand storytellers.
Customers are activated to capture product reviews and earn discounts on future purchases.
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See a live campaign built for your brand
We work with you
Define your goals
We’ll identify the strongest voices within your network and craft UGC campaigns — from unboxings to testimonials — that bring your brand to life.
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We build your campaign
Campaigns
Our creative directors build unique video campaigns that align with your specific marketing goals.
Templates
We build clear shotlists so your contributors know exactly what to record.
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Shotlists
Our producers ensure users can stay on track and organized as they capture the perfect story from beginning, middle to end.
Rewards
Our team will work with your brand to determine a reward to offer users for participating.
We launch your campaign
Within moments, users are notified to participate in your campaign.
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Users capture video clips
Rolla helps users hold, position and move their phone to capture your desired shot.
Storyboards help users stay on-track as they capture your requested media.
Watch your clips roll in
Clip management
Video clips captured by your users are instantly available, tagged, and organized to download and edit right away.
Project management
Visibility into every project that has been started by your users.
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We edit your content
Streamlined approval
Our post-production team provides video drafts for review in one centralized place, making it easy for brands to leave comments or approve video assets for download.
On brand, everytime
Our editors apply your brand’s fronts, colors logos, animations, and styling to all edited videos to guarantee brand consistency across every video asset produced.
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Launch your first campaign now
Free Campaign GeneratorBuilt for agencies, trusted by brands.
Onboard once, capture forever. With Rolla, every new campaign taps into the same network of contributors - employees, fans, customers - who already have an account. No need to re-hire crews or restart logistics. Launch a new campaign, and the content keeps flowing.
Pitch ambitious, multi-location campaigns and know Rolla can deliver.
Campaigns built, managed, and scaled powered by Rolla, led by your agency.
Manage multi-market campaigns remotely without leaving your desk.
Present Rolla as a differentiated UGC solution to your existing brand clients.
Keep editing in-house or offload to Rolla’s professional editing team for rapid, on-brand turnaround.
Scale without limits by activating thousands of contributors across locations and industries.
Industries primed for Rolla
Empower customers to create authentic product videos, reviews, and unboxings. Boost trust and sales with guided, branded UGC that never runs out.
Turn players, fans, and staff into your video crew. Capture highlights, reactions, and behind-the-scenes moments that fuel engagement.
Activate every store as a content creator. Collect on-brand videos from local teams and customers — all in one dashboard.
Bring your brand to life through your people. Capture authentic employee stories, testimonials, and culture-driven moments at scale.
Hear from our clients
"I wholeheartedly recommend this social media video editing tool to any agent who initially resisted using social media. It has the transformative ability to enhance your online presence."
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“Rolla is enabling Compass agents to meet the rising demand for video content from clients. Their advanced video technology has efficiently expanded video output throughout Compass on a national scale, simultaneously lowering marketing costs for our agents.”
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"After 30 years in branding and advertising, I’ve seen countless platforms promise innovation - Rolla actually delivers it. It’s the first tool that truly empowers brands to scale authentic video creation without losing creative control."
"Rolla has completely changed how we create content. Our employees now capture real, in-store videos as new products arrive, giving us a steady stream of authentic, timely footage that truly reflects our brand."
"Rolla has made it easy for us to capture high-quality videos around our school events without hiring film crews. It’s streamlined our workflow, strengthened our storytelling, and reduced production costs.”
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"Rolla helped us capture authentic video content across all Eat Brgz locations by turning our customers into creators. The real reactions and reviews we collected feel genuine, perform better online, and truly reflect our brand’s energy."
