The data speaks for itself: agents who use video grow their revenue 49% faster than those who don’t. That’s exactly why we created our Listing Videos product.
So why doesn’t every real estate agent use video marketing?
Because of outdated stereotypes and misperceptions that still exist today.
In the past, video marketing efforts were time-consuming and expensive. Even local commercials could take up to three weeks to produce, factoring in pre-production planning and post-production editing.
And the cost? Well, you would have had to pay the production company, the post-production, the actors, the wardrobe, make-up departments, sound engineers, a music composer, catering, location, props, the list goes on. Yikes!
Today, you don’t have to worry about fancy production equipment or hiring and paying an entire crew.
Everything you need to make effective Listing Videos is in your pocket. The footage from your smartphone, when done how Rolla shows you, is absolutely beyond good enough to attract potential buyers and earn qualified leads.
The best part?
You only need twenty minutes. Long gone are the days of investing up to three weeks on a video campaign. In just twenty minutes, you can have everything you need to grow your revenue 49% faster than your competitors.
Real estate agents are busy. We get it, especially in this frenzied market.
But it’s more than the showings, inspections, and appraisals. It’s also your personal life. Whether it’s time with your family or learning a new hobby, the last thing you want is to sacrifice hours of free time to make a marketing video.
The good news is that capturing video with Rolla can take 20 minutes or less.
Equipped with just your cell phone and guidance from our Listing Videos product, you can create listing videos quickly and affordably.
In fact, once you get the hang of it, it gets faster. Twenty minutes is the average time it takes, which means that many agents can go much faster.
Things you can do in twenty minutes include:
Vacuuming the house
Walking or running 1 mile
Watching a sitcom
Making hard-boiled eggs
Brewing a pot of coffee
Why not add “growing your revenue 49% faster” to that list?
If 20 minutes is all the investment needed for that level of return, why not take it?
If you’re worried about your camera abilities or video expertise, that’s exactly what our onboarding process is for. The training provided is what ensures our users can create video at incredibly fast speeds.
But the benefits don’t end there.
With Rolla, you have your very own editor who pieces your videos together. Our video editors who thoughtfully piece together each clip are experienced professionals who know the best shots needed to properly showcase a property. They’ll use the best of what you give them to create Listing Videos that attract qualified leads.
Buyers who discover you through your Listing Video are more likely to close. Think about it: no one is going to waste their time visiting a property they don’t like. If someone has seen the Listing Video and is visiting the property in person, they’re already interested and are taking things further.
This is exactly why Listing Videos are one of our most used products.
So if you’re worried about time and time management for video marketing, just remember that twenty minutes is all you need to grow your business 49% faster than your competitors.
There’s no overstating it: The speed of capturing a Listing Video with Rolla is incredibly fast and the benefits are worth it!